Tuesday, January 21, 2014

"Global Marketing Summit 2014" - Mumbai, 1st April 2014

Dear Colleague,

 

We're back with another breakthrough Special Management Program with Ron Kaufman and Verne HarnishApril 1st, 2014  in Mumbai @ Hyatt Regency, Andheri-East .

Marketing and Customer Service is a big focus for many firms right now as they position to grab market share and/or work to reposition their marketing strategy. We have specially selected a unique faculty of two most respected thought leaders who have worked with some of the largest and most successful businesses. Each leader will offer their personal insights on effectively confronting key Marketing challenges:

 
What You Will Learn from Attending:

·        Discover the fundamental service principles to raise service levels and improve customer experience at every point of contact.

 

·       Take away proven strategies, best practices, guidelines and techniques to build and reinforce an Uplifting Service culture in 12 essential areas.

·       Brand Promise: The key strategic decision that differentiates you from competitors

·       X Factor: The 10–30 times advantage that helps you dominate your industry

·       The ultimate key: How to turn your clients and customers into lasting clients and customers.

 

·       Prioritize activities and develop practical action plans for best results.

 

Best seats to those who register first: Since its marketing event we're expecting sold out event. This workshop will be held in Mumbai at Hyatt Regency, Andheri-East on April 1st 2014.

 

Registration Fees:

Particulars Early Bird offer - Valid till 14th Feb 2014 (INR) Regular Fees  (INR)
1 - 4 delegates 23,000* 27,000*
For 5 and more delegates 20,000* 24,000*
* 12.36% Service Tax applicable. The above fees is per delegate.

 

Space is limited in the workshop so please contact me on 09870482185 or email here to register. For more information about the program, please click here.

 

 

Best Regards,

Purity

+91022 28840098


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Thursday, January 16, 2014

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Sunday, January 12, 2014

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Wednesday, January 8, 2014

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Tuesday, January 7, 2014

The End of Competitive Advantage l Rita McGrath l Mumbai l 25 Feb 2014

Dear Colleague,
 
Are you at risk of being trapped in an uncompetitive business?
 
You could be at risk and not even know it. This happens fast with outdated approaches to strategy – what once worked well no longer fits today's accelerated reality. You can't outperform rivals if you compete the same way they do. To be king of the jungle, not copycat, you must spur subtantial new growth - quickly, profitably and safely. How? With deceptively simple moves.

Rita Gunther McGrath takes on the very concept of sustainable competitive advantage – once a necessary part of strategy, now increasingly obsolete and no longer a realistic goal for most firms. 

In this full day summit, Rita will;
  • teach specific frameworks for companies to manage transient competitive advantage quickly and profitably
  • give you an assessment for what it means for your career using a special tool!
  • address many of the concerns Indian companies face in terms of driving business growth and profitability
  • help companies come out of the quagmire they are stuck in.
ABOUT GURU: Winner 2013 Thinkers50 Strategy Award #6. Rita Gunther McGrath, a Professor at Columbia Business School, is a globally recognized expert on strategy in uncertain and volatile environments. Her thinking is highly regarded by readers and clients who include Pearson, Coca-cola Enterprises, General Electric, Alliance Boots, and the world economic forum. More here....
 
WHEN: 25th February 2014, Tuesday.
WHERE: Mumbai
TIME: 9:00am to 5:00pm
 
WHO SHOULD ATTEND:
Board Members, CEOs, CFOs, CMOs, CSOs, CIOs, CTOs, Presidents, EVPs, VPs, Executive Directors, Executives in charge of strategy and innovation and Business Heads. Entrepreneurs, SME owners and their senior management.
 

Rita will describe the core differences between conventional strategy and the new strategy playbook, including:

 

·        Innovation Proficiency, rather than innovation that is episodic

·        Discovery Driven Leadership mindset

·        Continuous Reconfiguration, rather than massive restructuring

·        Healthy Disengagement, rather than abrupt exits

·        Deft Resource Allocation, avoiding the resources-as-hostage trap

 

AGENDA TOPICS:
What is your competitive advantage? Panel discussion with CEOs
The End of competitive advantage and the new strategy playbook
MarketBusters: Systematically identifying growth opportunities
What Transient Advantage Means for your Career Assessment
Reverse Q & A: Two CEOs to quiz Rita McGrath on the pros and cons of such models for India Inc.
 
REGISTRATION FEES:
Particulars Early Bird (Valid till 10th January 2014) (INR) Regular Fees  (INR)
1 -2 delegates 24,500* 26,700*
For 3 and more delegates 22,000* 24,000*
* 12.36% Service Tax applicable. The above fees is per delegate
 
Or pay full fees of INR 26,700* and avail benefits like One year HBR Subscription Or Autographed book Or Dinner with Rita.
 
Limited seats only. So register early. Registration is a simple process. All you need to do is call us on 09870482185 or email here.
 
Look forward to your participation and nominations from your organisation.
 
Best Regards,
Purity
+91 9870482185 
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